"A Beginner's Guide to Color Theory and Color Palettes in Design"

 

Color Theory 

Color Theory and Color Palettes

Introduction

Color theory is the study of how colors interact and how they can be used to make visual interest in design. Understanding color theory and how to use it effectively can help to create cohesive and visually pleasing designs.

Primary Colors

Primary colors 

The primary colors are red, blue, and yellow. These colors are considered the building blocks of all other colors and cannot be created by mixing other colors.

Secondary Colors

Secondary colors 

The secondary colors are orange, green, and purple. These colors are created by mixing two primary colors. For example, mixing red and yellow creates orange, mixing blue and red creates purple, and mixing blue and yellow creates green.

Tertiary Colors

Tertiary colors 

The tertiary colors are a combination of primary and secondary colors. These colors include yellow-green, red-orange, red-purple, blue-green, blue-purple, and yellow-orange.

Color Palettes

Color Palettes 

A color palette is a group of colors that work well together. Several various types of color palettes can be used in the design, including monochromatic, analogous, complementary, and split-complementary.

Monochromatic Palette

Monochromatic color scheme 

A monochromatic palette manipulates different shades and tints of a single color. This type of palette creates a cohesive and soft look.

Analogous Palette

Analogous colors 

An analogous palette uses colors that are next to each other on the color wheel. This type of palette creates a balanced and natural look.

Complementary Palette

complementary colors 

A complementary palette uses colors that are contrasting each other on the color wheel. This type of palette creates a high contrast and dynamic look.

Split-Complementary Palette

split complementary colors 

A split-complementary palette uses a base color and two colors that are contiguous to its complement. This type of palette creates a balanced and slightly contrasting look.

Conclusion

Color theory is a vital factor of design and understanding how to use it effectively can help to create visually helpful designs. By using different types of color palettes, such as monochromatic, analogous, complementary, and split-complementary, designers can design a variety of looks and styles